Email Marketing
Great New HTML Email Templates
Campaign Monitor has released what may be the best set of free HTML email templates anywhere.
Great Email Marketing Services for Web Designers
Back in July, I wrote about how to choose an email marketing service provider. At the time, there were two companies that looked promising for designers who want to resell email marketing services: Campaign Monitor and CakeMail. Both had some serious limitations, but in the last month or so, both have made dramatic improvements.
Choosing an Email Marketing Service
Choosing an email service provider (ESP) can be a daunting task, given the large number of companies in this market and the subtle variations in the services they offer. Pricing models also vary widely. It's essential to start with a plan for what you expect to do.
Adding an Email List to Your Site
Maintaining an email list of customers and prospects is perhaps the most fundamental of Internet marketing techniques. Whether what is being sent is a periodic newsletter, a series of tutorials, or customer updates, maintaining an email list is a fundamental technique.
Creating HTML Email That Works
If you've ever had to create HTML emails, I'm betting you found it to be a messy and confusing process. I know I have.
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